Pepsico likes to send a short animated video as part of its yearly earnings report. A few months before the report, they gathered a small team of designers to create a few options for the visual theme. For 2019, Pepsico chose my Neon Lights theme. This proved to be a fun but challenging project. Each product was first recreated as semi-realistic neon lights in Illustrator with lighting and animation added in After Effects.
Contributions
Concept design ✧ Creative direction ✧ Illustration ✧ Animation